Are you a creative and strategic thinker with a passion for social media? Do you have experience in developing and executing successful social media campaigns? If so, we have an exciting opportunity for you to join our team as a Social Media Director.

Company Overview:

We are a dynamic and innovative company operating in the consumer goods industry. As a Social Media Director, you will play a crucial role in shaping our brand's online presence and engaging with our target audience through various social media platforms.

Role Overview:

As a Social Media Director, you will be responsible for developing and implementing social media strategies to promote our brand, drive engagement, and increase brand awareness. You will manage our social media accounts, create compelling content, and analyze performance metrics to optimize our social media presence. Your creativity, strategic thinking, and strong communication skills will contribute to the success of our digital marketing efforts.

Key Responsibilities:

- Develop and execute social media strategies to enhance brand awareness, engage the target audience, and drive website traffic.

- Manage and maintain our social media accounts on platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube.

- Create and curate engaging and shareable content, including text posts, images, videos, and infographics.

- Collaborate with the marketing team to align social media campaigns with overall marketing objectives and brand messaging.

- Monitor social media trends, tools, and applications to continuously improve our social media strategy.

- Engage with followers, respond to comments and inquiries, and foster positive relationships with our online community.

- Monitor and analyze social media metrics and key performance indicators (KPIs) to evaluate the effectiveness of campaigns and make data-driven decisions.

- Stay up-to-date with industry trends, best practices, and emerging social media platforms.

- Collaborate with graphic designers, videographers, and content creators to develop visually appealing and compelling social media content.

- Collaborate with influencers and manage influencer partnerships to amplify brand reach and engagement.

- Stay informed about relevant social media policies and guidelines to ensure compliance.

Qualifications and Skills:

- Bachelor's degree in Marketing, Communications, or a related field.

- Proven experience as a Social Media Director or similar role.

- In-depth knowledge of social media platforms, trends, and best practices.

- Strong understanding of social media analytics and tracking tools.

- Excellent written and verbal communication skills.

- Creative thinking and the ability to generate engaging content ideas.

- Strong organizational and time management skills to meet deadlines.

- Ability to work independently and collaborate with cross-functional teams.

- Proficiency in using social media management tools and scheduling platforms.

- Familiarity with graphic design and video editing software is a plus.

What We Offer:

- A challenging and rewarding role in a dynamic and growing company.

- Competitive compensation and benefits package.

- Opportunities for professional development and career growth.

- A collaborative and inclusive work environment.

Join Our Team:

If you are a creative and strategic thinker with a passion for social media, we invite you to apply for the Social Media Director position. Take the next step in your career and contribute to the success of our brand's online presence.